AOL

Mosaic Island helped AOL re-evaluate its mobile technology strategy

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Client Case Studies

AOL Mobile Technology Strategy

AOL EU needed to re-evaluate its mobile technology strategy.

Mosaic Island led a strategic commercial review against key business objectives:

  • Included a review of the technology landscape, competitive position and current deployed state in the EU and the US.
  • Delivered a clear strategy enhancing distribution and innovation coupled with an 18 month delivery programme.
  • Managed the delivery of new mobile portals.
  • UK, Germany and France as well as a co-branded portal for Talk Mobile.
  • Managed the delivery of key mobile services including mobile Ad server, email and a new download and alerts store on Web & Mobile.